SS23 Organic Cotton
The majority of non-organic is grown is countries that are experiencing water shortages. The organic cotton we source, however, does not contribute negatively to the scarcity of supplies. Organic cotton farmers use healthier soil that holds on to water far more efficiently, particularly during droughts. They rely heavily on rainwater as opposed to extracting from the ground, which can have knock-on impact on their local communities. Careful consideration is also given to make sure non-harmful pesticides are used on crops.